Taking a cluttered logo apart, keeping the one line worth keeping

Taking a cluttered logo apart, keeping the one line worth keeping

A rebrand and microsite for HorizonScan, Fera's food safety intelligence platform. A near-£10m business that had never had a digital home of its own.

A rebrand and microsite for HorizonScan, Fera's food safety intelligence platform. A near-£10m business that had never had a digital home of its own.

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Client

Fera Science

Team

Gabriel Petch, sole in-house designer; with Only (wordmark), internal development and the HorizonScan team

Timeline

2026